How Long Does It Take to Write a Blog Post?
What is the average time it takes to write a blog post? Some people appear to be able to write stuff in a matter of minutes. Others have spent weeks agonizing over it. So, what's the real story? What is the time required in writing a blog? Let's have...
How Long Does It Take to Write a Blog Post?
What is the average time it takes to write a blog post? Some people appear to be able to write stuff in a matter of minutes. Others have spent weeks agonizing over it. So, what's the real story? What is the time required in writing a blog? Let's have a look at some statistics.
For people who have limited, here is a summary. According to a poll of over 1000 bloggers conducted in 2020, 3 hours 55 minutes is the average time to compose an article. A post's average length is 1269 words. Orbit Media Studios is the source of this information.
(I normally spend 6–8 hours writing my posts, but they're often 2000–3000 words long and may include videos, which can take hours to create.)I spent a lot of time learning to type attempting to get the words out as rapidly as possible. That turned out to be the exact incorrect strategy. I would type quickly and make dozens of mistakes, which took far longer to repair than if I had taken my time.
It's more crucial to become used to the keyboard and type accurately rather than trying to type 85 words per minute right away. This is primarily due to the fact that becoming extremely comfortable and secure in your typing accuracy will provide you with the mental boost you need to start typing quickly without thinking about it.
Whenever I inquire about a blog, I am met with a blank stare. I don't get enough time, which is the only response. When I ask people if they have a content strategy, they frequently respond in this manner. You're probably expecting me to follow that up with some amazing statistic about how writing a blog post only takes a few minutes and how; as a result, running a regular blog on your site isn't all that difficult.
That's not something I'm going to do. Yes, content may be written rapidly – possibly in an hour or less – but that misses that most of it aren't good. And hastily written content rarely stands the test of time. Every day, around four million blog postings are published. Just a small percentage of these postings will get a lot of views, likes, comments, and shares. Almost no one will see the vast bulk of the posts.
What is the reason for this? Why do certain posts do significantly better than others?
Well-researched content that is easy to understand, flows smoothly, and looks beautiful has an obvious benefit over a wall of text pounded up on an antiquated-looking website; this is indeed a simple way to determine whether or not a piece of material is of high quality. Consider employing an editor or proofreader to assist you in sharpening your message and smoothing out any flaws in strategic information.
Consequently, your goal should be to publish a good blog post rather than just a blog post. You also don't want to publish just one good blog post: if you're going to bother with blogging at all, it should be a long-term commitment. It can necessitate a commitment to writing a large number of high-quality blog posts.
Many studies tell us how long blog entries are and how frequently they should be published, but the reality is that writing high-quality material takes a lot of work.
How Much Time Does It Often Require?
According to an Orbit Media study, it takes approximately 3 hours and 21 minutes to create a 1,151-word blog post. Given that blog content of 2,000 words or perhaps more generally the majority of Google's search traffic these days, writing a high-quality 2,000-word post would take at least 6 hours. Beginner writers and people who aren't seasoned, professional blog writers take even longer to compose blog entries.
When Authority Marketing's John McDougall asked 16 top bloggers how long it takes them to produce a blog post, a typical response was that with more experience, they'd gotten faster. After seven years of blogging, prolific blogger Neil Patel stated that it used to take him four to five hours to produce a blog post, but now it takes him under two hours to write a 1,000-2,000-word piece. Given that blog posts of 2,000 words or more generally the majority of Google search traffic these days, a high-quality 2,000-word post would take at least 6 hours to produce.
Beginner writers and people who aren't seasoned, professional blog writers take even longer to compose blog entries.
When Authority Marketing's John McDougall asked 16 top bloggers how long it takes them to produce a blog post, a typical response was that with more experience, they'd gotten faster.
Buffer's Kevin Lee often spent 8 to 12 hours on each blog, but he now spends much less time. He informed John McDougall that writing a blog article takes him 2 hours and 58 minutes. Belle Over time, Beth Cooper of Buffer has saved a lot of time writing blog entries. She often spent one to two days writing a blog post for the Buffer blog, but now she spends four hours on every post. To summarize, writing a great blog post takes more time than most people believe, and quality is really important in content marketing.
After seven years of blogging, renowned blogger Neil Patel stated that it used to take him three to four hours to produce a blog post, but now it takes him under two hours to write a 1,000-2,000-word piece.
Buffer's Kevin Lee spent 8 to 12 hours per post, but he now spends much less time. He informed John McDougall that writing a blog article takes him an average of 2 hours and 58 minutes.
Is Spending 1-2 Hours Enough?
The subject of how much time to spend composing a blog post is tied to the length of your blog posts. What is the solution?
Blog entries should be as long as they need to be to accomplish their goals, whether that goal is thought leadership, lead generation, or presenting a new topic.
Some simple blogs can be written in under an hour, while others may take several hours if you need to go into great detail. Although the time spent writing each blog post varies, we've discovered that marketers spend an average of 1-2 hours per article.
How Long Should a Blog Post Be?
The average length of a blog post, according to the Orbit survey, is roughly 1,050 words. It was a 19% increase over the previous year's survey. In addition, the percentage of blog articles with 2,000 words or more has doubled, according to the survey.
The most common blog post length is between 500 and 1,000 words. ConvertKit divided its data into amateurs and professional bloggers; it discovered that experienced bloggers are 70% more likely to "publish posts of 1,000 words or more."
How Often Should a Blog Post Be Published?
According to the Orbit survey, daily blog post-publication is down 50% from last year. "Weekly is now the most popular answer to the topic of frequency," according to the study. However, according to the poll, 38% of bloggers create posts monthly.
“Majority of people expect to publish weekly," whereas professional bloggers are significantly more likely to update daily, if not multiple times a day.
Consistency is more important than frequency when it comes to blogging for content marketing. Maintaining a publishing schedule is critical, or deadlines will slip, and the project will never get off the ground.
Two of the most popular business blogs to which I've contributed posts daily or twice daily. One had the necessary personnel, whereas the other did not. We just made the publication a priority and established procedures to make it happen.
Consistency encourages deadline adherence and, more crucially, establishes people's expectations. Make sure your timetable is sustainable, whether you publish once a month, once a week, or once a day. It's far more acceptable to increase production than to decrease it.
Brainstorming, authoring, reviewing, approval, publication, promotion, analytics, and content repurposing are all steps in content marketing.
Important Factors Influencing Blog Post Writing Time
Several factors influence how long it'll take for a blog article to progress from idea to publication. Usually speaking, the blog author is in charge of all or most of these aspects.
Unless you want to write your solo blog posts, ensure you have the time to do them all well, and if you want to hire someone to help you, make sure the fee you pay is appropriate for the time it will take to create the post and the quality of the material.
Create a Blog Article Topic
What will you be writing about? If you don't currently have a blog editorial schedule, I strongly advise you to create one right away. It'll still limit the amount of time you spend every time you sit down to research blog article topic ideas.
Assess the Writer's Knowledge of the Subject
If the author producing your blog piece isn't an expert in this field, it will take much longer for them to complete.
Always consider the author's level of familiarity with the post topic and blog writing in general when estimating how long it will take to produce a blog post.
Investigate the Topic
There is often research time needed in producing a blog article, no matter how well a writer understands a topic. Suppose a professional topic looks for rival posts to guarantee the post they write is better or searches for recent statistics to put in the post. In that case, the truth is that very few posts are ever created, even without any form of research.
The research duration for a rookie blogger or a topic novice may be in hours.
Plan your SEO Strategy
Every website needs search engine optimization (SEO), although it's a primary concern for some. Each blog post should be created with SEO in mind, which necessitates studying and selecting keywords, links, image Alt-Tags, and formatting strategies to guarantee the content appears in relevant Google search results.
Make a Plan for Your Post and Write It
After completing your pre-writing tasks, it's time to create a post structure based on blogging best practices. That involves breaking the issue into pieces and sub-sections that can be formatted with H2 and H3 headings. To make your content easier to read for mobile audiences, you should plan to start strong and be concise with short words and paragraphs. Expert bloggers manage all of this for you, but you'll have to handle all of this as you go if you're writing your blog entries.
Customize a Headline
After you've finished writing the article, it's time to draught the title, which is crucial for driving visitors to your site. It's not new for bloggers to go through tens or even hundreds of headlines before settling on the best one, and bigger blogs with enormous resources invest in and test dozens of headlines for each article before settling on the best one. Never Underestimate the Time it Takes to Write a Compelling Headline
Include internal and external resource links.
It's critical to provide links to useful sites in your blog entries for SEO objectives and give a wonderful user experience. This entails various links to your own website's content. If you reference a research report in your blog post, for example, include a link to it within the article so that readers may learn more about the study.
If you mention a topic that you've discussed in depth in a prior blog post, include a link to that post.
Find, Create, and Upload Images
In recent years, images have grown increasingly significant as the web has gotten more visual and individuals actively seek out visual material.
As a result, take the effort to discover high-quality photographs that you may use on your blog or website without violating the law.
When you're creating photos, ensure they meet your brand image and are styled and colored in a way that matches your marketing strategy.
When it comes to photos, don't forget about SEO. To increase search traffic to your content, use keyword-rich picture file names, descriptions, and Alt-Tags.
Add Tags and Categories, then Format the Post
Now that you've got all of the components in place, it's time to style your content according to blogging best practices. This includes ensuring that you utilize H2 and H3 headings, bullets and numbered lists, short paragraphs, and previewing the article to ensure that it appears excellent.
Few people will read your content if it isn't visually appealing on desktop and mobile devices.
Check the Post for Errors
Finally, proofread your content to ensure that there are no grammatical or typographical errors. Because we're all human, errors will occasionally sneak through the cracks if you don't have an editor on your team. Don't be concerned. Instead, apologize and make the necessary corrections. Go ahead and press the Publish button once your content looks excellent and has no problems.
The Most Important Things to Remember When Writing a Blog
It's tempting to believe that producing a 1,000-word blog article takes less than an hour, but this is far from the case. Also, the finest bloggers who write about topics they are passionate about spend an average of three hours and 21 minutes crafting amazing blog entries. It's because blog writing is difficult – at least when done correctly – and posting well-written, high-quality blog entries is critical for businesses that rely on content to establish their brands and generate sales. Don't accept anything less than the finest.
Organizing Your Time
Avoiding distractions and eliminating procrastination are the goals of this challenge. Close all of your windows and leave only one document open - the one where you'll compose your article's text. My blog draughts are written in Byword on my iPad Pro. It takes up the entire screen, has a basic interface, and allows me to write without interruption. Use a free app like Protect Your Vision to remind you to take a 20-minute break every 20 minutes.
Let's Tie Things Up Now
Expect each blog article to take roughly 4 hours to write if you're willing to commit to writing them. And if you want to create something with true depth and enduring worth, expect it to take considerably longer. I usually spend 6–8 hours putting together my material. Recognize that there are a lot of bad blog articles out there; don't add to the pile by hurrying your content development. Take your time and do things well. You'll start to establish yourself as a trusted voice in your business if you consistently provide high-quality material. Who wouldn't want that?
Expect each blog article to take roughly 4 hours to write if you plan to devote yourself to writing them. And if you want to create something with true depth and enduring worth, expect it to take much longer — I usually spend 6–8 hours putting together my content.
Remember that there are a lot of bad blog posts out there; don't add to the pile by hurrying your content development. Take your time and do things correctly.
You'll start to establish yourself as a trusted voice in your business if you consistently provide high-quality material. Who wouldn't want that? For more informative content, stay connected.